NATURE MAKERS FRANCHISE
Discover more about this unique and rewarding art franchise opportunity
ABOUT

“Taking on a Nature Makers franchise is the best decision Iโve ever made.ย I am my own boss and can focus on things that are important to me. I would never have been brave enough to set up on my own”
Katherine, North of Tyne Franchisee
Nature Makers classes are designed to be fun, educational and encourage creativity through nature inspired art and crafts. Each term thereโs a journey through the season learning about nature and the world through facts, nature play and exploration. Nature Makers offers you the opportunity to run your own art franchise โ making a difference to childrenโs lives and helping to raise children with an appreciation of our precious planet.
Are you looking for a rewarding career that is flexible around your family? Would you love to make a difference working with local families? Are you passionate about our planet? Running your own childrenโs art franchise with Nature Makers can provide all of this and more!
Franchisee Case Study

Name: KATHERINE
Territory: NORTH OF TYNE
Start Date: JULY 2022
Katherine was working as a geography teacher before taking the leap to joining the team at Nature Makers. Read her top tips and insights into how and why she made the decision to purchase an outdoors franchise business with Nature Makers.
How did you come to make a final decision?
I looked at a few different childrenโs franchises, but I was still very much on the fence about whether that was what I wanted to do. I looked at the classes in my area and looked for franchises that would fill a โgap in the marketโ so to speak. I found several that sounded really interesting, but if I was honest with myself, they didnโt really fit my skill set or passion. Then I stumbled upon Nature Makers here on the Childrenโs Franchise Enterprise website.
I attended an online discovery session with Faye and really loved the idea and ethos of Nature Makers. I was still full of doubt that I could actually make it work, so Faye suggested I had a chat with an existing franchisee, who had also transitioned from teaching a year earlier. I think I asked her about a million questions, but she was so friendly, down to earth and welcoming. She was obviously really passionate about her job, but at the same time she didnโt try to โhard sellโ me. I could tell that all the franchisees embodied the values of Nature Makers and wanted to make sure I made the right decision for both them and myself.
How did you know that youโd found the right franchise opportunity?
Nature Makers fits my values โ inclusive, educational, environmentally friendly โ and I love being outdoors in nature and getting crafty. I organised a meeting with Faye, who was completely lovely and I definitely felt like we clicked. I also went to one of her classes at Castle Bromwich Hall Gardens (roughly 100 miles away!) with my son. I remember saying to my husband โI really hope this is as good as I think it will be because if not Iโll be devastated!โ Thankfully, it was awesome and I left really inspired and excited for the future.
How did you secure finance for the franchise?
I was fortunate enough to have inherited some money, which allowed me to buy the franchise.
Faye has a tried and tested pricing structure, which I used to guide me, and for me it really worked. Public classes are more popular in the summer and during school holidays, but I have found nurseries and schools are really keen to have professional input to design a winter-proof outdoor learning programme.
Maths was never my forte at school and I was really worried about the finance side of things, but as long as you are practical and organised, itโs far less scary and difficult than it looks.
It does take a while to set everything up, and in the first few months, you will probably need to invest most of your profits into marketing, advertising and buying materials. However, after 3 months I was consistently making a profit and Iโm now in a position to pay myself a decent wage each month.ย
I run Nature Makers classes 3 days a week, with the odd weekend class for an hour or two. Compared to me teaching 3 days a week, we are actually better off financially. Yes, the money I earn is a little less but because I can work school hours to suit my family life, our childcare bill is drastically reduced, so my โtake home payโ is more. I also think this will improve as the business grows.ย
What are your top tips for navigating the legal side of things?
My main questions were: How do I register with the relevant agencies? What about insurance? What if I hate it and want to leave? What if I have another baby? Luckily, all these questions are answered in the training and also in the Operating Manual, which I can refer back to at any time. I personally found the contract quite straightforward, but itโs definitely a good idea to ask as many questions as you need to. Faye has a business degree and a wealth of experience, so she is really valuable to talk to about insurance, training, employing people etc. once you are up and running.
What advice would you offer to anyone thinking about joining a franchise?
Taking on a Nature Makers Franchise is honestly the best decision Iโve ever made. I love how I am my own boss and can focus on the things that are important to me. However, I would never have been brave enough to set up on my own, and being part of a Franchise gives me a community to learn within.
The training was really helpful and covered all the basics, but the best thing is the regular team meetings and check-ins with Faye. The team meetings make us feel like colleagues even though we are widely spread, and the one to ones with Faye are excellent for focusing my mind on the next steps unique to my area.
Franchisor Interview

Name:ย FAYE SMITH
Role:ย DIRECTOR
Meet Faye the Franchisor of Nature Makers and find out how she started the company when looking for art classes for her young son that didnโt rely on chemicals and plastics. Seeing a gap in the market for a natural and environmentally friendly art club, Nature Makers was born.
How has it grown since then?
We have grown out from the Midlands to now be nation wide with 14 Franchisees and growing!
What makes an ideal franchisee for your franchise?
I want to work with people that share our values and have a passion for what we do. Therefore, they must love nature, art and craft and be passionate about saving our environment. Franchisees donโt need to have formal teaching qualifications or an artistic background, just a passion and willingness to learn as we provide all the training and support to help them flourish.
Tell us about the financial side of things.
Initial investment starts from ยฃ6499 and you have the option to upgrade to our Mindful Makers package that enables you to deliver adult workshops too which command a real premium.
Within this fee you receive a start up kit worth ยฃ1k, all your training and support from a dedicated Business Mentor and Franchisee Success Assurance Coach whilst you complete your 12 month Mentorship Programme.
Earning potential depends on hours that you want to work and your service mix.
We have successfully helped people apply for loans including the Government Backed Start Up Loan.
How flexible is your franchise opportunity?
Very flexible! Every one of my team is doing something slightly different because they are wanting to work around their family commitments and what they enjoy. Some are prioritising preschool classes, others it is work in schools, others holiday events and others adult events. The franchise can change and grow as you and your family do and you are able to employ people to help grow your business.
What kind of training and support do you provide?
We recently launched our new Franchisee Success Framework which is designed to both support and empower franchisees to reach their full potential. With it we link training, inclusive communication, support, reward and recognition and sharing of best practice to help everyone.
As soon as you join you can gain access to our files, folders and start your online training through our dedicated Training Hub. From there we have an in person training day where you get to know others starting at the same time and also receive your starter kit.
We regularly have informal Coffee Catch Ups and conversations within our private Facebook Group, more formal Group Launch Support Calls, 121 Support Calls and Team Training online. A highlight for me is our annual Inspiration & Wellness Retreat held for all Franchisees and is an opportunity for everyone to get together, develop friendships, share best practice and learn from each other, in addition to just being a really fun and relaxing weekend!
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